Cosmodreams Returns to Hia Hub with Immersive Saudi Heritage Experience
Cosmodreams returns to Hia Hub for the second time, continuing its dialogue with the Middle East’s leading platform for fashion, art, and cultural innovation. This year, internationally acclaimed Russian artist Marina Fedorova presents Cosmodreams Desert, a new immersive multimedia chapter of the project that reimagines Saudi Arabia’s heritage through the prism of cosmic imagination and digital technologies.
The project unites vast oil paintings, monumental sculptures, and interactive augmented reality into a seamless narrative, re‑casting the Kingdom’s landscapes, monuments, and cultural symbols within a futuristic artistic universe. Visitors are invited to embark on a multi‑sensory journey where tradition, technology, and cosmic aesthetics converge.
In Cosmodreams Desert, Saudi Arabia’s most iconic heritage sites become gateways between history and the future.
- Qasr al‑Farid, the rock‑hewn tomb of Al‑Ula, emerges in fiery ochres beneath a celestial sky crossed by a spacecraft.
- Diriyah rises against cascading walls of liquid light.
- Temple depicts a mountain citadel illuminated by a vertical energy beam.
- Exaggerated Moon Relief transports viewers from the desert into a surreal lunar landscape.
Through bold colours, cosmic atmospheres, and layered symbolism, Fedorova’s work positions Saudi heritage within an expansive, otherworldly vision.
“The Kingdom’s landscapes and monuments are more than history. They are a living language that can be reimagined through cosmic aesthetics and digital interaction — so the dialogue between past and future becomes tangible for every visitor,” says Marina Fedorova.
By debuting Cosmodreams Desert at Hia Hub, the collaboration highlights the event’s mission to celebrate cultural heritage while embracing innovation. The project presents Saudi Arabia not only as a guardian of tradition but also as a forward‑looking force shaping the visual language of the future — opening cultural dialogue between East and West, past and future.